Privacy Policy
Last updated: January 25, 2026
At PureSEO, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website and tools.
Data Collection
We do not store any personal data or content on our servers. All processing for our SEO tools (including image optimization, JSON formatting, code minification, Base64 encoding, and other utilities) happens entirely in your browser on your device. This means:
- Images you upload are never sent to our servers
- Text, code, or data you enter is processed locally in your browser
- No files, content, or personal information is stored on our systems
- We do not track or log your tool usage or inputs
This client-side processing approach ensures maximum privacy and security for all users of our tools.
Google AdSense
Our website uses Google AdSense, a service provided by Google Inc. ("Google") to display advertisements. Google AdSense uses cookies and similar technologies to serve ads based on your prior visits to our website and other websites on the internet.
Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet. You may opt out of personalized advertising by visiting Google's Ad Settings.
Cookie Usage
We use cookies and similar tracking technologies to improve your experience on our website. Specifically:
- DoubleClick Cookie: Google uses the DoubleClick cookie to enable interest-based advertising. This cookie collects information about your browsing behavior to show you relevant advertisements.
- Analytics Cookies: We may use analytics cookies to understand how visitors interact with our website, helping us improve our services.
- Functional Cookies: These cookies enable enhanced functionality and personalization, such as remembering your preferences.
You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our website.
Third-Party Vendors
In addition to Google AdSense, other third-party vendors may also use cookies to serve ads on our website. These vendors may include:
- Advertising networks that help deliver relevant ads
- Analytics providers that help us understand website usage
- Content delivery networks that improve website performance
These third-party vendors may collect information about your visits to our website and other websites to provide you with relevant advertisements and content.
Opt-Out Options
You have several options to opt out of personalized advertising:
- Google Ad Settings: Visit Google's Ad Settings to opt out of personalized ads from Google.
- Network Advertising Initiative: Visit NAI Opt-Out to opt out of interest-based advertising from participating companies.
- Digital Advertising Alliance: Visit DAA Opt-Out for additional opt-out options.
- Browser Settings: Most browsers allow you to refuse cookies or delete existing cookies. Check your browser's help documentation for instructions.
Please note that opting out does not mean you will stop seeing advertisements. You will continue to see ads, but they may be less relevant to your interests.
Information We Collect
When you visit our website, we may automatically collect certain information, including:
- Your IP address
- Browser type and version
- Device information
- Pages you visit on our website
- Time and date of your visit
- Referring website addresses
This information is used to analyze website traffic, improve our services, and ensure website security. We do not use this information to personally identify you.
Children's Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.
Contact Us
If you have any questions about this Privacy Policy, please contact us:
Visit our Contact Page to get in touch with us.