Bulk 301 Redirect Generator

Paste your mapping, one redirect per line. The first value is the old path or URL, the second is the destination, and an optional third value sets 301 or 302 for that line:

/old-page /new-page
/blog/post-1 https://www.example.com/articles/post-1
/sale /offers 302

For Apache this produces:

RedirectMatch 301 ^/old-page$ /new-page
RedirectMatch 301 ^/blog/post-1$ https://www.example.com/articles/post-1
RedirectMatch 302 ^/sale$ /offers

Switch the server type to get the same list as Nginx location blocks or as a PHP lookup table. Spaces, tabs and commas all work as separators, so two columns copied from a spreadsheet can be pasted directly.

1. List every old URL. Export them from your CMS, your old sitemap and the Pages report in Search Console, or crawl the old site with the sitemap generator.
2. Prioritise. URLs with backlinks or search traffic must be mapped one to one. Low-value URLs can share a destination.
3. Map each one to its closest equivalent. Same topic, same intent. If nothing equivalent exists, let it return 404 or 410 rather than redirecting to the homepage.
4. Generate and deploy the rules on a staging copy first if you can.
5. Test. Paste the old URLs into the broken link checker: every line should show a redirect to the URL you intended.
6. Update internal links to the new URLs so the redirects only serve external traffic, and submit the new sitemap.

• Chains. If /a already redirects to /b and you now move /b to /c, update the first rule to point at /c too.
• Trailing slashes. The rules are exact-match, so /page and /page/ are different URLs. Add both if both were in use.
• Case. Paths are case-sensitive on most servers.
• Very long lists. Thousands of rules in .htaccess are read on every request. For large migrations, use a pattern rule for sections that keep their structure and exact rules only for the exceptions.

The same tool is available preset for each server, plus a combined version:

• 301 redirect generator (all servers)
• .htaccess redirect generator
• Nginx redirect generator
• PHP redirect generator

After the redirects are live, confirm each old URL answers 301 and lands on a working page with the broken link checker, and submit a sitemap of the new URLs made with the XML sitemap generator.